Topic 4: Do you find product placement and branded content as troublesome as do its critics? Why or why not?

Please read about Hypercommercialism found in your textbook: Chapter 2, page 45-46 of Introduction to Mass Communication: Media Literacy and Culture.

Do you find product placement and branded content as troublesome as do its critics? Why or why not?

DEADLINE: 6 September 2009, 12 midnight

ASSESSMENT CRITERIA

Post at least 1 *critical reflection (2%)

Post at least 2 comments/responses to group member's critical reflection (3%)

Total = 3 posts

*critical reflection means:

• Think, ponder, reflect, debate and discuss the issue given
• Make clear connections to the topic of discussion
• Include supporting details and examples (you can use videos, audios, photos) to elaborate your points
• When making reference, please quote source - PLEASE DO NOT COPY OTHER PEOPLE'S WORDS, PHOTOS, VIDEOS, AUDIOS AND CLAIM IT AS YOUR OWN!! IF CAUGHT, F GRADE WILL BE GIVEN AUTOMATICALLY FOR THIS SUBJECT!!
• Use correct spelling and grammar